As you probably know, Apple will release the iPhone 5 sometime soon, although many analysts expected the debut to come before the 10th of September. However, the iPhone 4 is still the top-selling smartphone in the US, despite its age.
According to analyst Shaw Wu, Apple will sell 18.5 million iPhones in the third quarter, which concludes in about three weeks. Although this number is less than the record 20.34 million iPhones sold last quarter, a more steep drop was expected.
One of the reason for increased sales is the large number of companies outfitting their employees with iPhones. For instance, home-improvement retailer Lowe’s plans to provide employees with 42,000 iPhone 4s next month, with custom apps that will be a part of a technology overhaul. Lowe’s hopes to release a new MyLowes online tool and implement the iPhones in an effort to catch rival Home Depot, which invested more than $60 million on handheld Motorola POS systems last year.
Service providers are approaching the fifth generation of the iPhone in different ways. Sprint has agreed to retain its unlimited data plans while Verizon and AT&T will only offer customers tiered, capped data plans. If this rumor is true, Sprint would be the only operator in America to offer unlimited data for the iPhone in exchange for a flat fee. Currently, Sprint’s unlimited voice and data plan is $99.99 per month, while AT&T offers 2 gigabytes of data for $25 per month. The addition of Sprint to iPhone service providers is expected to add the sale of six million iPhones to Apple’s sales according to analyst Gene Munster of Piper Jaffray.
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